Dead Ready Productions

+44 (0)208 339 6139
hello@deadready.co.uk

The Ultimate Planning Guide To Filming Your Conference Presentation

When organising videography for your conference, you first need to be clear on the type of video you want to create.

To ensure your video delivers above and beyond, there are some key considerations you should take into account beforehand, which will help your production crew both on the day and during the editing process afterwards.

Providing your production crew with certain information before your event, will ensure they are as prepared as possible for the big day!

In this article, we explain the key considerations you should take as well as the information you should supply to your production crew, in advance of your conference, to ensure you get the most out of your event.

Pre-Event Key Considerations

Confirm Your Objective

It sounds obvious, but knowing exactly what you want to achieve by filming your event is hugely important, and yet often overlooked. Are you looking to record the event for an audience unable to attend on the day?

Provide a recap for those who were in attendance? Or are you looking to create a promotional video to boost sales and marketing for your next event? Just three examples, but all benefitting from a different filming approach.

Create A Filming Schedule

Try to avoid ‘winging it’ on the day and deciding what to film while the event is actually in progress. Working with your video supplier to develop a filming timetable beforehand that corresponds to your event programme will help you to make sure that you’re getting all you need and can highlight any logistical issues – particularly when multiple cameras are involved and more than one type of video is being created.

It’s not unusual for requirements to change on the day and the crew will need to be flexible, but a schedule provides an important starting point.

Consider Combining Videography And Photography

One of the challenges of running an event is having to deal with many different suppliers. Using the same team for both video filming and for stills photography can help with this, saving you time when it comes to briefing people on what you need, and generally simplifying the process.

Of course, you need to be absolutely sure that the team you’re working with has the capability to deliver on both fronts.

Decide How To Use And Distribute Your Video

Many don’t think about this until the video has been created, but it’s worth considering – will it go on your webpage, social media channels, how will you notify people when the video is ready?

Knowing the answers to these questions beforehand can influence the filming approach taken by the crew, and will lower the risk of hold-ups and delays in post-production since the distribution strategy has already been agreed.

Review Previous Experiences

If you’ve worked with video production teams at events before, make the most of this and think about what worked and what you would like to do differently. Focus less on the process but more on the outcome of the video – did it achieve what you wanted it to and why/why not? Refining the process is an important part of ensuring that each video surpasses the one before.

Having provided video and photography services for a wide range of events, both across the UK and Internationally, the team at Dead Ready Productions are no strangers to working with a brief that’s less than fully developed, but we can work with you to ensure the end result exceeds your expectations.

Pre-Event Information To Supply Your Production Crew

Nine times out of ten you will have an audio visual team at the venue operating a sound desk and managing microphones on the stage, in addition to the camera crew. Clean, high quality audio is absolutely essential when filming a conference presentation, so ensuring everyone involved shares their contact details prior to the event is key.

Arranging a pre-conference call between the camera crew and the audio visual team is also the simplest way to ensure that both parties are aware of what’s needed and can communicate with each other without any issues both pre and post the event should they need to.

Agenda And Slide Content

It’s useful for the production crew to know the event agenda in advance as it will allow them to plan the day with maximum efficiency. It’s also helpful to give them as much information as possible about the content of the slides – how intricate and detailed are they; are there animations and/or videos involved? Are they in a format other than PowerPoint? Will the crew be able to get hold of the original PowerPoint files on the day?

The answers to these questions may affect the filming approach. Of course, not every presenter uses slides, so it’s useful to know if that is the case as well.

Number Of Presenters

If there will be more than one speaker talking at a time, or a panel discussion, this will have implications for the number of cameras needed, the positioning of those cameras and the approach to audio recording on the day.

Be sure to confirm the number of presenters prior to the event and update your production team if there are any changes, no matter how last minute, so they can make the necessary alterations to the set up.

Audience Involvement

Everyone loves an interactive presentation, with the exception of an unprepared camera crew! If there’s a great deal of audience involvement and you want to feature this in the video, then you need a minimum of two cameras and you need to consider how audio will be handled.

A roving handheld or boom microphone is the most common solution as this type of microphone is critical to getting clear audio for the video – you just have to make sure there are people in position to move these microphones swiftly to where they are needed.

Lighting

A common misconception is that the biggest lighting challenge for the camera crew is the amount of available light in a conference venue. In practice, it is usually the contrast between a very bright screen and a dimly lit lectern or podium that causes the biggest challenge.

A regular occurrence at conferences is having a very narrow spotlight on the stage, which in most cases the presenter will promptly step out from under and then deliver the rest of their presentation from the shadows. There are various ways to deal with these issues, so knowing the lighting set up at the venue will allow your production crew to come prepared.

Room Layout

Knowing the layout of the room is very useful, particularly for multi-camera shoots, as it allows different camera positions to be considered. If time permits, a pre-shoot location recce, where the room is set up as it would be on the day, is the best way to do this.

Filming Notices 

Check if any of your presenters have any sensitive or copyright material in their presentations which should not be recorded. It also helps to inform them if you are filming their presentation in full, or simply capturing a few snippets for inclusion in a short promotional film.

Ask anyone who is filmed directly at the event to sign a release form as this will help avoid any issues at a later stage when you come to share and promote your event. Template release forms can be provided by the production company in advance, which you can tailor to your event.

If you are in the process of arranging a conference and you were considering filming the presentations, then we hope these useful tips have been helpful.

If you would like to discuss how Dead Ready Productions could help with filming your event, please feel free to get in touch via the button below or by calling +44 (0)208 339 6139.

Event Filming: Planning Your Video Production For Maximum Effectiveness

When organising videography for your event, it can be difficult to work out ahead of time exactly what you want to film, and what type of video you want to create.

Often people end up choosing a supplier, let them get on with the job on the day and then, once the dust has settled and there’s more time to think about it, figure out what exactly to do with the video footage.

While this may give you the results you’re looking for, you can ensure your video delivers above and beyond by taking into account a few key considerations beforehand.

  1. Know your objective

It sounds obvious, but knowing exactly what you want to achieve by filming your event is hugely important, and yet often overlooked. Are you looking to record the event for an audience unable to attend on the day?

Provide a recap for those who were in attendance? Or are you looking to create a promotional video to boost sales and marketing for your next event? Just three examples, but all benefitting from a different filming approach.

  1. Develop a filming schedule

Try to avoid ‘winging it’ on the day and deciding what to film while the event is actually in progress. Working with your video supplier to develop a filming timetable beforehand that corresponds to your event programme will help you to make sure that you’re getting all you need, and can highlight any logistical issues – particularly when multiple cameras are involved and more than one type of video is being created.

It’s not unusual for requirements to change on the day and the crew will need to be flexible, but a schedule provides an important starting point.

  1. Consider combining videography with photography

One of the challenges of running an event is having to deal with many different suppliers. Using the same team for both video filming and for stills photography can help with this, saving you time when it comes to briefing people on what you need, and generally simplifying the process. Of course, you need to be absolutely sure that the team you’re working with has the capability to deliver on both fronts.

  1. Decide how you’ll use and distribute the video

Many don’t think about this until the video has been created, but it’s worth considering – will it go on your webpage, social media channels, how will you notify people when the video is ready? Knowing the answers to these questions beforehand can influence the filming approach taken by the crew, and will lower the risk of hold-ups and delays in post-production since the distribution strategy has already been agreed.

  1. Review previous experiences

If you’ve worked with video production teams at events before, make the most of this and think about what worked, and what you would like to do differently. Focus less on the process but more on the outcome of the video – did it achieve what you wanted it to and why/why not? Refining the process is an important part of ensuring that each video surpasses the one before.

Having provided video and photography services for a huge range of events both across the UK and internationally, we’re no strangers to working with a brief that’s less than fully developed. However, by considering the above you can help to ensure that your event video has the best chance of reaping all the rewards that video can offer.

If you would like to find out more about the video, animation, photography and graphic design services Dead Ready Productions can offer your business, please feel free to get in touch via the button below or by calling +44 (0)208 339 6139.

video production london

Combining Your Event Filming With Event Photography To Maximise ROI

Running a big event such as a conference, launch party or awards show is obviously a lot of work involving a lot of organisation and liaising with a plethora of people.

Commissioning a multimedia agency such as Dead Ready Productions to handle both your event filming and your stills photography can help for numerous reasons – the most significant being time efficiency and cost saving that will both improve your ROI.

Most production companies offer a discount for combi-packages like this, as the camera team are able to assist each other whilst shooting and in some cases share equipment and associated costs.

It also brings the benefit of providing you with a single production coordinator, saving you time by avoiding multiple briefings to different parties. Further cost savings can be applied due to the way that recent camera technology is bringing these related disciplines ever closer together.

To shoot a modern event video it’s often appropriate to use the same DSLR camera that still photographers use. This is due to it’s discreet, lightweight handling and incredible performance in low light.

It’s taken a while to convince clients that these cameras are up to the job, but with DSLR cameras now being used to shoot popular TV shows like House MD, the results speak for themselves.

This overlap in functionality means that the more highly skilled camera operators can now multitask – even to the extent of performing both the role of photographer AND videographer on one shoot.

Naturally, this results in less coverage than assigning a dedicated operator to each role, but if budgets are tight, clients have the option of paying for one person to deliver both pro stills and video.

At Dead Ready Productions, we advise that it’s usually best to give an operator one specialty to focus on, in order to concentrate on delivering excellent stills or video without the distraction of switching hats.

However, even if your event requirements are for a crew of twenty photographers and swarms of videographers, you can realistically expect a 10-15% discount by coordinating both teams through the one production agency – and that’s likely to make a significant saving on your bottom line without compromising a single shot!

If you would like to find out more about the video, animation, photography and graphic design services Dead Ready Productions can offer your business, please feel free to get in touch via the button below or by calling +44 (0)208 339 6139.

Photography and Event Filming

Event Filming – How Much Does It Cost?

“I want to film an event coming up in a couple weeks time. How much would it cost to produce a video of the event – can you give me an approximate price?”

It’s fairly often that we receive an enquiry similar to the above. Of course, every event video is unique and deserves a specific, tailored approach. Simply put, providing a set price and rigid filming and editing methodology can lead to you failing to get what you need, and paying for something you don’t.

However, as a client you’re often looking for some kind of rough price just to get the ball rolling and to help you factor video production into your marketing plans. Maybe you don’t have all the information you need or maybe you’re just not ready to have a detailed discussion yet – what then?

Event videos can vary widely in cost but as a rough guide tend to start at around £800 and go up from there depending on complexity and time involved. Here’s a few quick questions that can help you to quickly get a ballpark cost for your event video:

1. When/where is the event?

The first variable to determine, and usually the easiest to answer, is when and where the event is taking place. Price is dependent on number of days/nights filming required, whether it’s during the week or at a weekend, and accessibility of the location.

2. What exactly do you need to film?

This will depend on the type of event involved. Conferences have different requirements to awards ceremonies, which in turn are different to trade shows and launch events.

The main purpose of this question is to determine what size of crew and what equipment is needed for the shoot. Sometimes you may require speeches/presentations to be filmed, sometimes you’ll need interviews, other times just general footage of the event as it happens. Are there things that need to be filmed that are happening concurrently?

3. What video deliverables do you require?

Usually our clients are looking for short 2-3 minute footage-based promotional videos, deliverable via the web. But if you require more than one video, or longer videos, or anything involving more complex motion graphics, then price is affected.

4. Do you have specific budget restrictions?

Given the multitude of possibilities, sometimes it’s easier to start with a fixed budget and then discuss the best ways to achieve your goals.

Once you have some idea regarding the above, then it’s possible to put forward some options and give you an idea of the costs that are likely to be involved.

Please accept marketing-cookies to watch this video.

If you would like to discuss how Dead Ready Productions could help you to further enjoy the benefits of video for your business, please get in touch via the button below or by calling +44 (0)208 339 6139.

Event Filming